Advertising & Graphic Design
And the reason we win so many awards
You heard it here first:
Get the scoop from this #radgraph student
Meet 2 student faves
Curriculum deets, student work, and more
Spruce up your screens with a little bit of Graphic Design
ABOUT
In the Advertising & Graphic Design program at Columbus College of Art & Design, you’ll use the latest techniques and tools to create messages that change lives.
5 THINGS TO KNOW NOW
Plus, our favorite art and design tools, professors, and study break spots.
1
Collaborate & Learn New Skills
Your knowledge won’t stop at Advertising & Graphic Design. As a CCAD student, you’ll collaborate with peers across majors — from Illustration to Photography — picking up skills and an appreciation for various methods of visual communication. Whether it’s learning how to use Dragonframe to create a stop-motion animation or seeing how different type forms can alter the mood of a work, you’ll graduate with a deeper understanding of how to create engaging messages and work as a team to create the best possible product.
2
Design Playground
Come senior year, you’ll get interactive and playful with your project for the AdGraph Senior Thesis Class. Past projects have included a program that used augmented reality to explore race and a clothing brand built around shirts that have traveled to outer space. Top projects are shown off at Chroma: the Best of CCAD, the big annual campus-wide juried show and celebration. “It really pushed me out of my comfort zone,” says Ann Marie Dailey (Class of 2017). “I learned new skills like screenprinting and hanging work.”
3
Change the World, One Brand Update at a Time
Want to change the brands around you? You will. As a senior, for The Big Brand Project, you’ll find a brand that’s ripe for an update and then deliver a refresh, building plans around web, social media, print, and guerilla messaging.
4
All the Right People
It’s a people-know-people world out there, and there’s no shortage of designers to know at CCAD and around Columbus. Networking skills start early with the AdGraph Student Collective, where student leaders bring in Columbus creatives for talks, charettes, and more. And you’re always welcome to get chatty (and share work) with local professional organizations, like the Columbus chapter of the American Advertising Federation and the Columbus Society of Communicating Arts.
5
Award Goals
When you’re a senior in Advertising & Graphic Design (aka #radgraph), it’s all about the American Advertising Awards, the industry’s biggest competition. #radgraph competes with peers from NYC, LA, and Chicago (and points in between) and takes home major wins, including a first-place finish in 2017 for Callie Whiteman (Class of 2017), who was recognized for her work in digital creative technology. Yep, CCAD is making #adgraph sound a lot more like #wingraph.
STUDENT VLOGS
AMAZING FACULTY
Associate Professor of Advertising
& Graphic Design
At CCAD, Matthew Mohr works with senior Advertising & Graphic Design students, and his classes emphasize self-expression, research, and concept development. Even as a child, he knew he wanted to be a graphic designer. After a career including web design for NASA and creative and art direction for retailers like Bloomingdale’s, he has found a new passion as an educator.
Education
MFA in Design and Technology, Parsons New School for Design
BFA in Design, Bowling Green State University
Current Practice
I just finished As We Are, a 6,000-pound interactive sculpture that lives in the atrium of the Greater Columbus Convention Center.
On Columbus
Columbus is comfortable, like a pair of old shoes. I grew up here, and it’s a great place for my wife and I to raise a family.
Inspiration
I like to conduct qualitative research by interviewing or having a good conversation with people.
Find him Online
DOWNLOADS
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